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EasyUphill
CORPORATE DEVELOPMENT
+27 81 041 7673
training@eubiz.co.za
68 Sunstone Street, Germiston, 1401
eubiz.co.za
training@eubiz.co.za
68 Sunstone Street, Germiston, 1401
eubiz.co.za
Data & Analytics
Text and Sentiment Analysis for Business
Duration
3 Days
Delivery
In-house, public or online
From
R13,000 per delegate
Certificate
On completion
Course overview
Reviews, complaints, survey comments and support tickets hold detail no rating scale captures. This course covers turning free text into structured insight that operational teams can act on.
What you will be able to do
- Prepare free text data for analysis
- Classify text into meaningful operational categories
- Apply sentiment analysis and understand its limits
- Identify emerging themes and their trends
- Link text findings to operational metrics
- Present text based findings credibly
Who should attend
- Insight and customer experience analysts
- Quality and complaints staff
- Research and marketing analysts
- Operations managers using feedback data
Course outline
01
Free text as an underused business asset
02
Preparing and cleaning text data
03
Classification into operational categories
04
Sentiment analysis and where it misleads
05
Theme detection and emerging issue identification
06
Linking text findings to operational metrics
07
Presenting findings credibly with examples
Upcoming public sessions
| Dates | Venue | Duration | Fee per delegate |
|---|---|---|---|
| 26 to 28 Oct 2026 | Johannesburg | 3 Days | R13,000 |
| 9 to 11 Nov 2026 | London | 3 Days | US$1,500 |
| 1 to 3 Dec 2026 | Dubai | 3 Days | US$1,500 |
| 11 to 13 Jan 2027 | Pretoria | 3 Days | R13,000 |
| 1 to 3 Mar 2027 | Durban | 3 Days | R13,000 |
| 10 to 12 May 2027 | Cape Town | 3 Days | R13,000 |
| 12 to 14 Jul 2027 | Johannesburg | 3 Days | R13,000 |
Fees exclude VAT. This course can also be delivered in-house at your premises on dates that suit your team, or live online.
To book or ask for an in-house quote
Reply to the email this brochure came with, call +27 81 041 7673, or visit eubiz.co.za and open this course.
EasyUphill Training & ConsultingTailored training that moves teams forward.
+27 81 041 7673 · training@eubiz.co.za
68 Sunstone Street, Germiston, 1401 · eubiz.co.za
68 Sunstone Street, Germiston, 1401 · eubiz.co.za