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EasyUphill
CORPORATE DEVELOPMENT
+27 81 041 7673
training@eubiz.co.za
68 Sunstone Street, Germiston, 1401
eubiz.co.za
Quality & Auditing

Quality Function Deployment and Voice of the Customer

Duration
3 Days
Delivery
In-house, public or online
From
R13,000 per delegate
Certificate
On completion
Course overview

Products fail commercially when engineering priorities drift from what customers actually value. This course covers capturing customer requirements and translating them systematically into design and process characteristics.

What you will be able to do
  • Capture customer requirements in the customer's language
  • Distinguish stated, expected and delighting requirements
  • Translate requirements into measurable characteristics
  • Build and interpret a requirements matrix
  • Prioritise design effort against customer value
  • Cascade priorities into process and control planning
Who should attend
  • Product development and design engineers
  • Quality engineers
  • Marketing and product managers
  • Process engineers supporting new products
Course outline
01
Where products drift away from customer value
02
Capturing the voice of the customer
03
Stated, expected and delighting requirements
04
Translating requirements into measurable characteristics
05
Building the requirements matrix
06
Competitive comparison and setting targets
07
Cascading into design, process and control plans
Upcoming public sessions
DatesVenueDurationFee per delegate
3 to 5 Nov 2026Pretoria3 DaysR13,000
23 to 25 Nov 2026Durban3 DaysR13,000
7 to 9 Dec 2026Cape Town3 DaysR13,000
11 to 13 Jan 2027Johannesburg3 DaysR13,000
22 to 24 Feb 2027London3 DaysUS$1,500
3 to 5 May 2027Dubai3 DaysUS$1,500
12 to 14 Jul 2027Pretoria3 DaysR13,000
Fees exclude VAT. This course can also be delivered in-house at your premises on dates that suit your team, or live online.
To book or ask for an in-house quote

Reply to the email this brochure came with, call +27 81 041 7673, or visit eubiz.co.za and open this course.

EasyUphill Training & ConsultingTailored training that moves teams forward.
+27 81 041 7673  ·  training@eubiz.co.za
68 Sunstone Street, Germiston, 1401  ·  eubiz.co.za