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EasyUphill
CORPORATE DEVELOPMENT
+27 81 041 7673
training@eubiz.co.za
68 Sunstone Street, Germiston, 1401
eubiz.co.za
Sales, Marketing & Customer Service

Marketing on a Small Budget

Duration
2 Days
Delivery
In-house, public or online
From
R10,000 per delegate
Certificate
On completion
Course overview

Small organisations compete against larger marketing budgets by being sharper rather than louder. This course covers choosing few channels well, producing content sustainably and measuring what actually brings enquiries.

What you will be able to do
  • Define a narrow audience worth concentrating on
  • Choose the few channels that suit your market
  • Produce content at a pace you can sustain
  • Use partnerships and referrals to extend reach
  • Measure which activity actually produces enquiries
  • Stop spending on activity that does not work
Who should attend
  • Small business owners
  • Marketing staff in small organisations
  • Non profit communications staff
  • Professionals marketing their own practice
Course outline
01
Competing on sharpness rather than budget
02
Defining a narrow audience and a clear proposition
03
Choosing few channels and doing them properly
04
Producing content at a sustainable pace
05
Referrals, partnerships and borrowed audiences
06
Simple measurement: what actually produced enquiries
07
Cutting activity that does not work
Upcoming public sessions
DatesVenueDurationFee per delegate
2 to 3 Nov 2026Pretoria2 DaysR10,000
23 to 24 Nov 2026Durban2 DaysR10,000
11 to 12 Jan 2027Cape Town2 DaysR10,000
26 to 27 Jan 2027Johannesburg2 DaysR10,000
5 to 6 Apr 2027London2 DaysUS$1,100
14 to 15 Jun 2027Dubai2 DaysUS$1,100
Fees exclude VAT. This course can also be delivered in-house at your premises on dates that suit your team, or live online.
To book or ask for an in-house quote

Reply to the email this brochure came with, call +27 81 041 7673, or visit eubiz.co.za and open this course.

EasyUphill Training & ConsultingTailored training that moves teams forward.
+27 81 041 7673  ·  training@eubiz.co.za
68 Sunstone Street, Germiston, 1401  ·  eubiz.co.za