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EasyUphill
CORPORATE DEVELOPMENT
+27 81 041 7673
training@eubiz.co.za
68 Sunstone Street, Germiston, 1401
eubiz.co.za
Sales, Marketing & Customer Service

Key Account Management and Growth

Duration
5 Days
Delivery
In-house, public or online
From
R18,000 per delegate
Certificate
On completion
Course overview

A small number of important customers often account for the bulk of revenue and future growth. This course shows how to manage and grow those key accounts through planning and strong relationships. Participants build account plans and strategies to defend and expand their most valuable business.

What you will be able to do
  • Identify and prioritise key accounts
  • Map decision makers and influencers
  • Build structured account plans
  • Develop trusted long term relationships
  • Identify opportunities to grow the account
  • Measure account health and value
Who should attend
  • Key and strategic account managers
  • Senior sales professionals
  • Business development managers
  • Commercial leaders
Course outline
01
Identifying and prioritising truly strategic accounts
02
Mapping decision makers, influencers, and blockers
03
Building structured account plans with growth goals
04
Developing trusted relationships beyond the buyer
05
Spotting opportunities to expand within the account
06
Measuring account health, value, and share of wallet
07
Defending accounts against competitor attack
Upcoming public sessions
DatesVenueDurationFee per delegate
9 to 13 Nov 2026Johannesburg5 DaysR18,000
30 Nov to 4 Dec 2026London5 DaysUS$1,800
11 to 15 Jan 2027Dubai5 DaysUS$1,800
1 to 5 Feb 2027Durban5 DaysR18,000
5 to 9 Apr 2027Cape Town5 DaysR18,000
7 to 11 Jun 2027Johannesburg5 DaysR18,000
Fees exclude VAT. This course can also be delivered in-house at your premises on dates that suit your team, or live online.
To book or ask for an in-house quote

Reply to the email this brochure came with, call +27 81 041 7673, or visit eubiz.co.za and open this course.

EasyUphill Training & ConsultingTailored training that moves teams forward.
+27 81 041 7673  ·  training@eubiz.co.za
68 Sunstone Street, Germiston, 1401  ·  eubiz.co.za